Future Technology

New technology is always being discovered, developed and constructed. Different technology is going to affect different people. Here are some of the technologies that I have found during my research.

The first technology is about to be released in April of this year. It is the Braava, a robotic mop which is made by the same company that produce the Roomba vacuum. This robotic mop will help me in my life because I live with a physical disability and do not have good balance which causes me to fall easily. Wet surfaces are not a good thing for me to walk on because I could fall and get hurt. I also have difficulty standing to do an activity for long periods of time. The Braava has three modes to clean the floor. It is able to sweep, lightly mop, or deeply clean your floors. The square shape of the mop makes it easier for it to get corners. It can be used on tile linoleum and hardwood floors. The robotic mop uses a gyroscope and a sensor to move around the house without getting stuck or running into furniture. This robotic mop will be on sale In April at a hefty price of $900.

This next future technology is probably the one I am most excited about. As I stated above, I live with a physical disability and struggle with balance and walking in general. I where leg braces to help me walk during the day. Trying to find shoes that will fit my braces properly is a huge frustration I have dealt with my entire life. I only own four pairs of shoes because it is so difficult. I where Ugg boots during the winter and tennis shoes the rest of the year. Usually when I go shoe shopping I am stuck with finding only one option to pick from that works. I have always wanted someone to figure out how to make shoes other than tennis shoes that fit braces. With 3D printing, which has become more and more popular in the past few years. A few shoe companies such as Nike are starting to use 3D technology to produce custom shoes for customers. To begin the process of printing the customer has photos taken of their feet to get the exact size and measurement. The computer can then make an accurate model for the shoes. The 3D printers print the product by creating a layer of the material from the design a then adding them over and over again until it is fully developed. A 3D printer can be many different sizes ranging from the size of a microwave to a car.

I started wearing leg braces right before my first birthday after my club-foot surgery on both feet. Since that surgery (doctors telling my parents I would never walk) and much physical therapy, I can walk with the assistance of my leg braces. Throughout my life I have gone through many pairs of braces as I have grown bigger and bigger. The current method involves making a cast of my foot with plaster and making the brace from that. This process takes about two to four weeks, and sometimes it isn’t in the most ideal situation where the braces are broke and the patient can no longer where them. They also can become uncomfortable or put pressure on the sensitive skin causing sores. However the solution of 3D printing could change all of these issues making the braces fit better, faster to make (1 Day), and eliminate any future issues saving time and money.

There are new developments in the technique of how MRI scans are produced. This new study suggests the sodium gives the ability to see a much more detailed picture of the tissue, and a much higher chance of finding anything wrong. It will improve the diagnosis and how the disease is treated. Currently the scan uses the hydrogen in the body’s fat to find any problems.  This method does not give all the accurate information needed to make the correct diagnosis. The new sodium method will be more helpful in some areas of the body such as the brain, liver and the lungs. The kidneys are also a major candidate for this new theory because of the importance of the balance of sodium levels in the body. In further research we could potentially find the difference between a healthy kidney and a diseased kidney by where and how the sodium is tracking in the body. I was born with Spina bifida and have a higher chance of kidney failure which caused by reflux in my bladder. I have tests done every year to make sure both my kidneys and bladder are healthy and working properly.

This final technology is the future of self-driving cars. It could help people such as myself who live with physical disabilities and may not currently be driving.  It could also solve issues with distracted driving such as texting which is a huge problem with younger people. About 38,000 people were killed last year on the road. However this technology is far from being perfect and will not be for many years. I hope that this can be more developed in the future so it is safe for everyone to use. It would eliminate many problems with car accidents. Personally I would like it because I would not have to focus as much on the driving and it would not affect my anxiety with driving. I also have problems with staying alert enough when I’m driving and cannot drive for long periods of time. If this was a developed technology, it would allow me to independently get from place to place without having fatigue issues.

Sources

http://www.slate.com/blogs/future_tense/2015/03/03/the_best_adaptive_technologies_are_designed_by_people_with_disabilities.htmlhttp://blog.stratasys.com/2016/02/25/3d-printed-orthotics/http://www.3dorthotics.com.au/http://www.wired.com/2016/03/braava-irobot-new-robot-mop/https://www.sciencedaily.com/releases/2016/03/160317110135.htmhttp://emedicine.medscape.com/article/1237077-treatment#d11http://blog.cengage.com/accessibility-advances-in-text-to-speech-open-new-doors/https://www.nlm.nih.gov/medlineplus/ency/article/001558.htm

 

Retail Customer Tracking Technology

Types of Tracking

Some stores such as Walmart use motion censored cameras that have facial recognition software to track what the customer is buying, track what they stop to look at and record  how long it takes them to decide to purchase an item.

Prism sky-labs use heat maps along with security camera images to find out what shoppers are most interested in. The heat maps use color to determine where shoppers spent the most time and what items they were looking at. The amount of time they spend may indicate that the item is overpriced .

 

Data Information

Other stores like Nordstroms have conducted tests to gather information about its customers.  They would get information off of smart phones of their customers by Bluetooth and their WiFi signals to track where the customers are shopping in the store. This technology uses ID numbers for each customer and from this they can track where they are, how many customers are in the store, and what they are buying. However, they stopped using this technology due to customer complaints about privacy.

Fairson Department store uses this information for marketing. For example if they have a sale going on and they have marketed the sale well and customer traffic is up, that means the campaign has worked. This can help the company sell more over time.

Store Loyalty Cards

Some stores offer loyalty cards where they can track your buying and send you coupons based off what you have bought. For example you have bought a new vacuum cleaner, the store will ask you if you would like a store loyalty card to receive discounts. When you sign up, the store records what you have just bought and they will send you coupons for cleaning supplies the next week. This is used to get you to come back to the store. Some coupons are linked to your e-mail or smart phones so you can easily access the coupons.

Big Data

Big data is large amounts of data that is collected from posts in social media accounts, software that tracks browsing habits, your profile employment and family status information, your address, and the devices you use. Information mining companies use big data to find out more about you, your interests, buying habits, and life events.They sell customer information to retailers. For example, I just bought a new van and posted it on my Facebook account. Within a couple hours I had logged back on and there was an ad about a new Honda minivan for sale.

The only way to stop companies from tracking you is to stop shopping online and use cash only with no discount cards. Online, you can clear your cookies. This removes traces of what sites you have visited. Set your social media accounts to private and sign the opt out registry for your phone so tracking companies cannot track your phone. Also, do not use free public WiFi signals as they can see what you are looking up.

Privacy

There are some major concerns from customers who feel like their privacy is being invaded. Americans feel they have no control over their information and how it is collected and used.Some say its creepy, while others think it’s fine. Many people think that for personal services, giveaways, or discounts are a fair trade for personal tracking data(nytimes.com).

Stores feel that these practices are not an invasion of privacy. They say it is far less invasive than everyday surveillance, used by law enforcement. They also say they do not store information, as it is collected and then processed into data to be used. Joel Reideberg, a Professor of Technology at Princeton University, said that stores should be up front with customers and how they are collecting and using the info(mintpressnews.com). He thinks customers will be upset.

I feel that it is an invasion of privacy if stores are using my Bluetooth or WiFi signal to get information from me. However I don’t have a problem with my computer being tracked and what I am searching. I think that is a smart strategy to get consumers to buy things they may need. I think it depends on where they are getting the information from. Researching this information makes me second guess how much of my info I want others to have access to.

Works Cited

6 Ways Retailers & Stores Track Your Spending Habits – How to Protect Your Personal Data. (2016). Retrieved from Moneycrashers: http://www.moneycrashers.com/ways-retailers-track-spending-protect-personal-data/

How tracking customers in-store will soon be the norm. (2014, January 10). Retrieved from the gaurdian: http://www.theguardian.com/technology/datablog/2014/jan/10/how-tracking-customers-in-store-will-soon-be-the-norm

Rucke, K. (2013, December 17). Retailers Go High-Tech To Track Shoppers. Retrieved from mintpressnews.com: http://www.mintpressnews.com/retailers-go-high-tech-track-shoppers/175194/

Sharing Data, but Not Happily. (2015, June 4). Retrieved from nytimes.com: http://www.nytimes.com/2015/06/05/technology/consumers-conflicted-over-data-mining-policies-report-finds.html

 

Linked in

2/7/2016

Linked in is a professional networking site that gives anyone the opportunity to promote themselves for a job career. It is essentially an online resume/ professional profile. Your profile should reflect the best parts of you professionally. LinkedIn is used to network and find jobs in your area of work. It is also good for finding connections through LinkedIn. If you know someone and they know that there is a job in your field, they could recommend you for the job.

The first part of your profile is your name, where you live, and language(s) you speak. You also have the option to include a photo of yourself. This should be a professional looking picture.

Other information that should be included but is optional is the following.

  • Previous education and certifications received.
    • Include classes that are relevant to your field of work.
  • Previous places of work and what your position was in the company/list duties you were responsible for.
  • Volunteer work you have done (church, community, organizations).
  • Any special skills you are trained in, such as Microsoft programs.
  • Personal and professional interests you may have.
  • Organizations you support

click here for more information

 Here are some advantages for using LinkedIn.

Project feedback

You may already have a job but need help with a project you are working on the job. You are able to post it to LinkedIn and have the people who are connected to you present feedback so it can be improved on.

Networking 

Networking can help with receiving a job offer or hearing about a job listing in your field. If you are looking for other team members, networking can help you find  qualified people to hire.

Joining groups and meeting people

LinkedIn also gives you the opportunity to join a group that you may want to be a part of for your job. This is one way you can meet new people, and find out about other companies you may want to work for.

My Experience with LinkedIn

I created my LinkedIn account last semester in my Written Communications class.  Our last unit was on writing resumes, cover letters, reference lists and thank you letters. My professor brought up LinkedIn which I had never heard of before and suggested that we should each create one before we graduate. I thought it was really cool that I could create a profile for myself to potentially receive a job offer in the future. I have one tip for you and making sure you have a top-notch LinkedIn profile.

Make sure to keep your profile updated with any new opportunities, jobs, volunteering and certifications.

Rachel Orcutt

Sources

“LinkedIn: The Professional Playground For Professional Connections.”Small Business Trends. N.p., 19 Aug. 2012. Web. 07 Feb. 2016.

Four Advantages of Using LinkedIn.” Four Advantages of Using LinkedIn. N.p., n.d. Web. 07 Feb. 2016.

“How to Use LinkedIn to Become a Networking Superstar.” Rebekah Radice Social Media Strategy. N.p., 06 Apr. 2015. Web. 07 Feb. 2016.